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ABOUT ME

  • Managing a product lifecycle is my strongest passion; as a customer-centric, I love turning users into fans instead of users (Nokia vs. Apple), making them an integral part of the product lifecycle. 

  • I have launched multiple million-user products and services for top-tier carriers, global internet firms, enterprises, and directly to consumers (SaaS). Created strategic partnerships and identified new opportunities to expand the product offering and market presence. 

  • I have successfully led talented teams throughout my career, creating an environment encouraging innovation, focus, and collaboration towards achieving common objectives.

  • Expertise in developing and nurturing business relationships and partnerships.

  • Owner of 6 patents granted by the US Patent Office.

  • Recipient of numerous awards for technological excellence.
     

Honors and Awards

  • 1998 - “Technology Excellence” award for outstanding technology development achievements – ECI Telecom.

  • 2007 - "One of the 40 young managers (under the age of 40) which moves the Israeli business market forward" – Israel’s Business News - Globes Awards

  • 2016 - Medal of Honor from Roni Numa, the major general, heads the Central Command of Israel Defense Force.

IMG-20201216-WA0461 (1).jpg
Medal of Honor from Roni Numa, the major general, heads the Central Command of Israel Defense Force.

US Granted Patents

01/

May 2006 - US7047033

Methods and Apparatus for Analyzing Processing and Formatting network information such as webpages (Automatic Content Adaptation).

03/

January 2011 - US7877677

Methods and apparatus for enabling use of web content on various types of devices, by visual design tool, with no coding.

05/

January 2014 - US8739027

Methods and apparatus for enabling use of web content on various types of devices. Matching algorithms – once you defined a template (can be done by using InfoGin’s Visual Design Tool), for a giving Web page, from that moment, each time a user goes to said page, InfoGin’s platform will match the corresponding template to the page and adapt the content accordingly. Even if the structure of the page will change, the matching algorithms will bring only the content that was selected during the design phase.

02/

May 2011 - US7920894

Methods and Apparatus for Analyzing Processing and Formatting network information such as webpages - Processing is not limited to server side; Use number of sources; User selected importance criteria.

04/

March 2012 - US8140111

Methods and Apparatus for Analyzing Processing and Formatting network information such as webpages – Generate automatically a book style document form a given website with table of content and index using Content Analysis algorithms.

06/

April 2014 - US8694680

Methods and apparatus for enabling use of web content on various types of devices. Emulation of scripts not runnable on the specific handset on server.

Main Professional Experience

01/

2020 - CPO & Founder | Lynxi

Founded a content management platform for web designers, marketers, and copywriters startup to accelerate the onboarding process of new clients by 5x factor! And enable a significant additional revenue stream.
Defined the company’s vision, product, roadmap, and business model. Solved complex product challenges, involved customers in defining the platform as “advisory members,” created fans around Lynxi instead of users, and conducted meaningful user research with prospects and users. 
Lynxi is the all-in-one Content Management Platform for Web designers, Marketers, and Copywriters to kickstart any client project. Bring order to the content chaos and make it simple to create, manage, and synchronize SMB content across all online platforms for a complete Online Presence.

03/

2019 - Present, Founder & Chairman of the board | Tribe Studio Ltd.

A full-stack Wix Sites Design Studio, providing full- or part-time employment for TEP Academy graduates. Currently employing eight graduates, the studio specializes in websites for SMBs, serving clients from a range of verticals with diverse needs. The studio provides on-going training for employees, and a community that sustains social and personal support

05/

2000-2014 CEO, Head of Products Innovation & Founder | InfoGin Ltd. & InfoGin Inc.

A market pioneer recognized as an innovative market leader by Deloitte, Frost & Sullivan, KPMG, TheMarker, and Globes.
Acquired by Wix in 2014. Responsible for the company’s vision, strategy, product, and business. InfoGin generated more than $32M in revenues and closed deals and partnerships with top-tier carriers, global Internet companies, and enterprises, including Microsoft, AOL, Yahoo, InfoSpace, mapquest, Orange Global, KPN Group, Vodafone Group, T Mobile, Telefonica, Reliance, Bharti, and AIS among others. InfoGin’s award-winning Intelligent Mobile Platform™ (IMP™) enables the ultimate surfing experience on any mobile device used by more than 100 million users across the globe.

07/

1996-1997 R&D Engineer | ORAD

Developed hardware infrastructure solutions in the field of video broadcasting. Responsible for designing and implementing the company's first broadcasting van.

09/

1990-1994 Military Service | Israel Intelligence Corps 8200 R&D

Developed software and hardware products from characterization, algorithm, developments to products with minimum time to market. Gained expertise in FPGA and EPLD technologies, microprocessors and DSPs.

02/

2017- Present, Founder & Chairman of the board | Tribe Empowerment Platform Ltd.

Alongside commercial activities and as a service to the community, I founded the Tribe Empowerment Platform Academy, a non-profit organization for empowering at-risk populations by providing them with the necessary skills to become web design freelancers. We target women from marginalized communities, young women at risk, and single mothers. Designed a unique education process based on inspiration and mutual support within the community. We managed to help 40 women become professional web designers. The TEP Academy is a unique professional and personal growth framework for individuals who otherwise do not have opportunities to develop a career.

04/

2014-2019 Head of WixWiz Products Wix Ltd.

Fostered innovative solutions, Initiated and managed a new line of products and services, including Wix Marketplace, Get Feedback, the initial phase of Wix ADI, DIFM, Promotional Quiz, and others that significantly impacted global markets. Millions of users worldwide use WixWiz Products.
Initiated new data analysis products to understand better user behavior, attrition, competitors, and market trends. Helped the Marketing team perform targeted campaigns, resulting in an increased ROI by 2x.
Achieved quantifiable results in revenue growth and customer acquisition.
Defined product roadmap based on analyzing customer feedback, conducted user research and usability testing, identified main pain points, prioritized features based on their impact on business goals and customer needs, and managed and tracked KPIs. Managed a team of 16 employees, aligned the team's efforts, and ensured everyone worked towards common goals.

06/

1997-2000 Senior ASIC Engineer | ECI Telecom

Product manager and developer in the field of video and telecommunications. Managed and developed lossless compression ASIC at rates of 155Mb/s. Responsible for the development of telecommunication ASICs (in the field of SDH), from characterization to production. Introduced new development tools and methodologies. Received the Technology Excellence Award for outstanding technology development achievements and the Engineering Excellence Award for advanced academic studies.

08/

1994-1996 R&D Manager | Giga Real-Time

Consulted for HW and SW Projects. Developed a graphic processing card for real time processing such as Move, Zoom, Color Palette etc. (for Scitex). Develop from the algorithm stage a malfunctions identification of up to 0.25 µ (for Orbot Instruments). Managed the development of flat panel display project using GLPD technology (for Gur Optics – Giga Group): The project, which was initiated at the Israeli Aerospace Industries but reached a developmental dead-end, came to fruition and went to market.

10/

1986-1990 Founder & Owner | MegaSoft

While at high school and until completion of Atuda studies (grades 10th–14th) - owner of a software business, designing and developing software solutions for customs agencies, stock management and other small business solutions. Build custom computers and peripherals for small businesses.

Education & Military Service

01/

2000 - 1997

B.Sc. TE - Electronic Engineering combined with a science teaching certificate from Holon Institute of Technology (an extension of Tel Aviv University). During the third year I put my studies on hold due to the decision to establish InfoGin.

03/

1990 - 1988

Practical Engineering in Electronics – ORT Braude College of Engineering – Karmiel. Completed the degree project in the Intelligence Corps.

02/

 1990 - 1994 Military Service
Israel Intelligence Corps 8200 R&D

Developed software and hardware products from characterization, algorithm, developments to products with minimum time to market. Gained expertise in FPGA and EPLD technologies, microprocessors and DSPs.

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